The Mobile Innovations Awards is een evenement dat zich richt op innovaties op gebied van het commercieel gebruik van mobile in Europa, Midden Oosten en Afrika. Op 8 juli worden de winnaars bekend gemaakt. Hieronder kun je alle genomineerden in 16 categoriën bekijken.
1. Best Integration of Mobile into an Omnichannel Strategy
BP Club - GSM Operation Campaign for "Better Rewards" Strategy
Coca-Cola Kirmizi Kasa (Red Vault)
Dansk Supermarked’s gamification drives loyalty, ROI and increased market share
De Beers: For-You, Forever
Mudo Mobile Checkout Solution powered by Paythru
2. Best Use of Gamification on Mobile
Dansk Supermarked’s gamification drives loyalty, ROI and increased market share
Revista Don: The Don of Spanish Apps
3. Best Use of Mobile within a CRM Strategy
Ericsson Multi-Screen Self-care at Tunisiana
KLM Royal Dutch Airlines: iPad on Board
Paythru: Ignite - Contextual mobile marketing & payments
Sainsbury's: Nectar Card integration – transforming mobile loyalty
4. Best Use of Coupons and/or Vouchers via a Mobile Device
Bluesource-mobile solutions: mobile-pocket
BrandLoyalty and Ice Mobile: Bright Stamps first nationwide loyalty programme
Secure Digital Voucher service with complete UK coverage
Jamie Oliver Ltd: Jamie’s Italian & Paythru virtual gift voucher solution
Sainsbury’s: Sainsbury's Mobile Apps
5. Best Marketing Campaign Using Mobile including Advertising and Creatives
Bank of Ireland: Bank of Ireland adds messaging and advertising to mobile banking
Coca-Cola Kirmizi Kasa (Red Vault)
Dansk Supermarked’s gamification drives loyalty, ROI and increased market share
De Beers: For-You, Forever
Paythru: Ignite - Contextual mobile marketing & payments
Shop Direct: Very.co.uk Christmas Campaign
6. Best Use of Mobile for Customer Loyalty
Bluesource-mobile solutions: mobile-pocket
BrandLoyalty and Ice Mobile: Bright Stamps first nationwide loyalty programme
Ericsson Multi-Screen Self-care at Tunisiana
Marks & Spencer: "Your M&S" Mobile App
Sainsbury's: Nectar Card integration – transforming mobile loyalty
7. Best Mobile Wallet
Bluesource-mobile solutions: mobile-pocket
EE Cash on Tap: pay phones are back!
iPay: iPayMobile - Your whole life is in your smartphone
PayPal: Best Mobile Wallet
Skrill Digital Wallet Goes Mobile
8. Best Mobile mPOS Solution
Bluesource-mobile solutions: mobile-pocket
iPay: iPayMobile - Your whole life is in your smartphone
JUSP mPOS e2e Solution
Mudo Mobile Checkout Solution Powered by Paythru
Worldpay Zinc: Revolutionary mPOS
9. Best Use of Mobile forP2P Payments
Barclays: Pingit
iPayMobile - Your whole life is in your smartphone
PayPal: p2p Payments
RBS, Monitise and Visa Europe: Pay Your Contacts
10. Most Innovative App for Payments
Barclays: Pingit
iPayMobile - Your whole life is in your smartphone
Jumio's Netswipe Mobile Innovating Payments for the Mobile Shopper
Ignite - Contextual mobile marketing & payments
Way2Ride
11. Best Management of Mobile Security Issues
Arxan Technologies: Protecting the Mobile App Economy
Secure Digital Voucher service with complete UK coverage
Jumio's Netswipe Mobile Innovating Payments for the Mobile Shopper
The Safecharge Cashier
12. Best Use of an App to Collect Data and information
Burn the miles - Air Baltic
Jumio's Netswipe Mobile Innovating Payments for the Mobile Shopper
KLM Royal Dutch Airlines: iPad on Board
MobiFLOW platform drives optimized self-service processes via mobile devices
13. Most Innovative App for Entertainment
Revista Don: The Don of Spanish Apps
Universal Music GRRR! Rolling Stones Album Global Mobile Launch
The Kleek: Bringing music to mobile Africa
14. Most Innovative App for Loyalty
Air Baltic: Burn the miles
Bluesource-mobile solutions: mobile-pocket
BrandLoyalty's mobile app Bright Stamps boosts first nationwide loyalty programme
15. Best Integration of Mobile into Payments Infrastructure
EE Cash on Tap: pay phones are back!
RBS, Monitise and Visa Europe: Pay Your Contacts
Smart NOL for Transit
The Safecharge Cashier
16. Innovation in Mobile by a Retailer
Dansk Supermarked’s gamification drives loyalty, ROI and increased market share
De Beers: For-You, Forever
Ellis Brigham Mountain Sports - Mobile
Mudo Mobile Checkout Solution Powered by Paythru
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