Brabantia schijnt een positief licht op het doen van klusjes in hun nieuwste campagne
'Enjoy the doing' nieuwe pan-Europese Brabantia campagne
Partner
TBWA
We help brands find strategic and creative white space through the power of Disruption®. We develop business-changing, culture-defining and award-winning ideas for brands. And we’ve got the hardware to prove it. Consistently ranked among the top 10 agencies at SAN, we have been recognized with top honors from every major creative award show, including Cannes Lions, ADCN, and Effies. TBWA is a global collective and has proven to be a catalyst in uniting over 11,300 people, operating in 305 agencies, in 98 different countries.
In oktober lanceert Brabantia een nieuwe campagne voor meerdere Europese markten (UK, Duitsland, België, Nederland, Frankrijk, Spanje) met thema 'Enjoy the doing.'
De campagne is ontwikkeld en uitgevoerd door TBWA\NEBOKO gebaseerd op de beproefde Disruption methode en resulteerde in een campagne om klusjes tot positieve rituelen om te buigen.
Deze geïntegreerde merkcampagne gaat over een groot aantal producten en categorieën waaronder de sink side collectie, Bo Touch Bin en strijkplanken. Deze campagne is te zien in online videos.
Opdrachtgever: Brabantia; Tijn van Elderen, Romke Swinkels, Anne Slaats, Emma Haraldsson
Bureau: TBWA\NEBOKO in samenwerking met BOVIL en Mindshare.
Partner
TBWA
We help brands find strategic and creative white space through the power of Disruption®. We develop business-changing, culture-defining and award-winning ideas for brands. And we’ve got the hardware to prove it. Consistently ranked among the top 10 agencies at SAN, we have been recognized with top honors from every major creative award show, including Cannes Lions, ADCN, and Effies. TBWA is a global collective and has proven to be a catalyst in uniting over 11,300 people, operating in 305 agencies, in 98 different countries.
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